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Key Factors Influencing Mobile Applications Success

Infografía_Shopping_greyWhat do people really do with their smartphones 24/7? Does it depend on their gender, age, operating system, location, brand of their device or their network operator?. The real use of apps depends on both behavioral and technical factors. 
The infographic shows the behavioral data and the technical data for mobile gaming, travel and shopping apps. Do you know how these factors influence the use of mobile apps? Do you understand how the behavior of mobile users can influence your business? 
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